The best commercial landscaping designs bring together both form and function. Not only should they improve the general aesthetics of your local business, but they should also act as a “first impression” that informs your community about what kind of business you are and why you’re worth looking into.
As a local business, you want to speak to your community in a way that’s meaningful to them. This means creating a brand that appeals to your target audience, reflects the values of the company the brand is representing, and gives the right audiences the right first impression. When you invest in an appealing commercial landscape, you’ll be able to do all three of these things in an effective and exciting way.
Expanding Your Brand
Every business has a brand, and your landscape planning and design should speak to and help inform that brand. Whatever image or tone you want your company to convey, imbue that into your landscape. With a professional landscaping crew at your side, you’ll be well-equipped to design and implement a commercial landscape that’s simultaneously attention-grabbing and engaging.
For example, if you run a local healthcare business, then you can outfit your exterior landscape with welcoming flowers and relaxing water fountains that help promote a tone of wellness and healing. If you’re a rising tech company, then maybe a more minimalistic, geometric approach that utilizes angular hedges, strategic greenery, and inventive architectural flourishes would suit your business better.
Whatever design you settle on, don’t forget to incorporate it into your front entrance or street-side view. Commercial landscaping should entice people to check out your business, and outfitting your main entrance or curb appeal with clever landscaping designs, flowers, rocks, or greenery can be an effective way to pique the interest of a passerby and keep your business top-of-mind.
A Local Staple
The best local businesses are the ones that are both a reflection and an extension of their community. As you plan your commercial landscaping design, consider the ways that you can incorporate local fauna into your exteriors and create a space that’s welcoming and familiar.
One way you can do this is by implementing an outdoor experiential space. An attractive seating or common area can be a great staple for your landscape design, as it won’t only give your employees a place to eat their lunch and enjoy some fresh air, but can also attract prospective customers to come and explore your business.
According to FacilityExecutive.com, one of the more recent commercial landscaping trends involves incorporating bicycle paths, dining areas, gardens, seating areas, and other features that can enhance the employee experience. The more content your employees are with their workplace, the happier and more productive they’ll be, and the more productive your employees are, the more satisfied your clientele will ultimately be.
Get Started Today
If you’re ready to take your local business’ landscaping to the next level, reach out to Sheridan Landscaping today! We’re a fully licensed and insured full-service landscape construction company that specializes in the design and construction of walls, walkways, and patios for residential, industrial, and commercial clients in the New England area.
For a free estimate, reach out to us at (774) 413-5012 and take the first step toward making all of your commercial landscaping dreams a reality.